Price: $15 (CAD)
Decision Support Tools #4 -Preparing for Media Communications About Cross-sectoral Reallocation
This package of decision support tools is aimed at improving the climate for cross-sectoral reallocation of resources for health in the context of health system change to better improve population health outcomes. Volume four is designed to assist in building a culture of support among the media and public for cross-sectoral reallocation of resources. The tool presents suggestions on possible strategies that can be used by public sector managers and communications staff for creating a receptive environment for communication messages around cross-sectoral reallocation. The tool also details some specific communications messages that can be used by the media to facilitate public support for cross-sectoral reallocation.